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Different radio audience statistics depending on the system that is used
The results between NetMetrix (WEMF) (Or other audience analyzer) and your own statistics can vary; NetMetrics has another calculation method than that which we use, apparently based on the events in the player itself. The notion of unique then takes on a different dimension altogether.
Statistics are generally very peculiar. You can use 3 stats applications and obtain 3 different results. Learn more
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