Referencing a site on search engines like Google

This will provide tips that can help with the SEO for your site on search engines like Google.

As a host, Infomaniak is one of the most outstanding hosts on the French-speaking market (Find out more), which contributes to the proper SEO of your sites. However, we do not intervene on the content of servers or developing Web sites that we host (Find out more).

Search engine optimization (SEO)

(search engine optimization) means optimizing a website to be indexed by search engines based on certain keywords typed by Internet users. The efforts you make in SEO will have an impact over the long term.

A few technical tips for optimizing your SEO:

• Install a free SSL certificate on your site
• Enable gzip compression to accelerate the loading of your site
• Compress the images on your site with a program (FileOptimizer, Imageoptim) or an online service like Imagify

To find out more, check out our SEO guide .

Search engine advertising (SEA)

(search engine advertising) is the purchase of sponsored links on advertising space in order to position your site quickly on specific keywords. The goal is to put the best bid on the keywords with proper targeting in order to have the most chance of being visible at the best cost. The efforts you invest in SEA will stop having a direct impact once you stop your advertising campaigns.