This guide concerns domain names called Premium.

Introduction

• These domain names are designated by the registries as domains with high commercial potential for SEO or branding.
• The prices for these domains are set by their registry or their current owner and do not particularly depend on the extensions (.com, .net, etc.).
• A .art domain can cost less than 10 EUR, just as it can be purchased for more than 300 EUR.
• Anyone can purchase a premium domain.

Identifying this type of domain

On the Infomaniak shop, premium domains are marked with a crown to distinguish them. Here is an example:

The 3 characteristics of a premium domain

1. High commercial value
2. Impactful and easy to remember
3. High traffic potential

Why register a premium domain name?

• Renewal at the standard price: the price of a premium domain is high in the first year, but the cost of its renewal is generally the same as that of a standard domain.
• Easy transfer: the price of a premium domain generally includes the transfer of the domain and the change of ownership.